Grab their attention.
Increase your revenue.

Website copywriting and email campaigns that help your business connect, engage, and sell without sounding like a robot.

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ENGAGE
YOUR CUSTOMERS

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INCREASE
CONVERSION RATES

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SIMPLIFY
YOUR LANGUAGE

People want to talk to people.

Connecting with your customers starts  with knowing what they need, and they want to tell you.  It’s why we all “smash 0” to speak to an person regardless of what the automated menu is saying.

Get your business in front of more people by using one of life’s greatest gifts - empathy. It’s the trust-forging superpower for your business and it’s time to harness it.

People first, then sales.

Express empathy

People are yearning for you to be able to say, “I get it” and “here’s how I did it”. A simple 1+1=2 formula and it’s imperative to get it right. 

Nurture relationships

Relationships are grown through time and conversation. Ask questions, get real answers, and build something special along the way.

Celebrate success

Your customer’s success is your success. Whether it’s the smallest product or the largest offering possible, when your customers win, you win. 

“You should hire Brian, today.” - Dr. J. J. Peterson + Donald Miller

David Hyatt - President, Panoramic Fram

“Brian solved for us in an afternoon what we’d been trying to figure out for 20 years.”

“Business by the books” has been done before, let’s do something new.

I’ve helped businesses around the world communicate through empathy and story and we’re all better for it. We break rules, chart new paths, and have a heck of a lot of fun doing it. The world of business is changing and it’s time to change with it, and take a little risk at the same time.

With over a decade of business building and communication experience, and a whole lot of happy clients, I’m ready to help you win the day. 

What I do (while also avoiding a robot takeover)

Top tier

Sales Funnel Strategy and Consulting

Let’s get together for a morning (or a whole day, if you fancy) and talk shop. We’ll go through your entire sales process, determine your business’ sales goals, and determine the steps you’ll take. I’ll take you through some messaging exercises, and we’ll get the focus back on people in your ongoing brand development and strategy.

I’ve helped dozens of businesses, from startups to companies bringing in millions of dollars in revenue, diagnose their problems and make changes that yield tremendous results.  

genius level

Conversion Copywriting

Brand messaging, website copy, email funnels - this is pretty much a “you name it, I can write it” kind of option. No matter the industry or business, let’s create a brand voice that has personality, authority, empathy, and drives people to action. Conversion is the key to growth and we don’t play the “no grow game” over here. Every project starts with getting on the same page and we build from there.

cash creating

Sales Funnel Machines

Each funnel includes custom brand messaging, a full website rewrite, sales funnel design and installation, lead generation strategy, sales team communication tools, and more. I take on a handful of these projects every few months to give them the focus they need to be profitable.

I’m fluent in Kajabi, Squarespace, FluentCRM, and ConvertKit.

  • Our business has grow exponentially over the last year since working with him!

    “Brian has a gift at capturing the heart and soul of a business, then building a customer experience and digital strategy around that framework. He is an absolute pleasure to work with and everything he has created has exceeded our wildest dreams for our company. He has a gift of storytelling and so much professional knowledge in brand strategy and sales funnels. This combination made our business has grow exponentially over the last year since working with him.“ - Britt Loukos, Owner of Lumen House Events

  • He helped me understand my own vision!

    “Before launching Always About People, Brian helped me take my vision and turn it into a simple message. Brian has the unique ability to transform difficult-to-articulate ideas into simple, well-crafted communication that can be understood. He helped me understand my own vision!!” - Chris Allen, Founder and Managing Partner at Always About People

  • He gave our brand a voice.

    “Brian is a true wordsmith in every sense of the word. His creative and extraordinary attention to detail and knack for crafting compelling narratives make him exceptional in his field. Our brand already had a face, but he gave our brand a voice. By doing this, he has been instrumental in creating a powerful and authentic connection with our audience we wouldn’t have gotten if we tried to do it on our own.” - Kirk Brown

  • We found our core message and can clearly communicate that to others.

    “New City needed a guide to help us find our core message as a church. Brian was able to help us by meeting us where we were and pushing us to where we needed to be. I feel very confident that we found our core message and can now clearly communicate that to others. He’s fun to work with, engaging, and insightful.”
    - Chris Payne, New City Church

  • He provided direction I hadn't experienced from anyone else!

    “Brian was a hot knife through butter for me. My head had a thousand ideas and an equal amount of excuses but he provided direction and clarity that I haven't experienced from anyone else. It's one thing to dream about a business or talk about your plans. But Brian helped me take action, giving me surgical coaching on where to start, where to cut, what to lean into, and what to put on ice. My fav: his brilliant ability to connect to the person instead of working a transaction.”
    - Stephen Webb

  • He got us there better than we could've ourselves.

    “We needed to reintroduce ourselves to a large client base and grow our business at the same time. Change was intimidating. Rebranding and shifting the core messaging of a company with a long history is not an easy task. Brian accepted our challenge and he got us there better than we could’ve ever gotten there ourselves! His expertise and guidance helped us communicate with clarity, embrace our customers in fresh ways, and helped us communicate what we’ve needed to for over 20 years.”
    - Brian Groves, Panoramic Farm

The “how” is a simple process.

1 - Schedule a call


We’ll start with a quick cup of virtual coffee, get to know each other, and before it feels like a date we’ll talk business too. We’ll dream of what your business can become and how to get there at the same time.

2 - Learn about your people


We gotta know why people are coming to you and the best way is to ask them! We’ll take an inventory of what your customers are looking for, why they chose you, and create communication to help reach more of your future raving fans. 

3 - Sell to more people

With the right words, the right methods, and even the right mindset from you and your team (if you have one), your business will reach more people who are ready to say, “YES PLEASE.” 

I’m on a mission to bring humanity back to every industry.

The only way your business is going to achieve the “bottom line” (business words) is through people. The world hasn’t been taken over by robots, yet, and building great businesses that love people is the best shot we’ve got before a full on takeover of AI and automations. 

Let’s build something together that honors people, talks to and with your customers, and uses the best parts of modern systems and tech to make it all possible. 

FREE MARKETING ASSESSMENT

Get the marketing report I use on my own business, for FREE!

Your StoryBrand Marketing Report is extremely detailed and designed to give you the answer to the question “how’s my marketing actually doing?”